The results showcase Spectra’s in-house custom tooling expertise, which has produced unique curved rectangular 250ml and 500ml packs.
One of the standout features of the new Lamp Fragrance bottle design is engraving along each side of the pack, highlighting Ashleigh and Burwood’s brand identity, adding a genuine touch of luxury to the outcome.
Additionally, the pack features fill-level indicators on the opposite side, to provide user value that enhances the customer experience when filling and refilling the Fragrance Lamp.
Injection Stretch Blow Moulded with 35% Prevented Ocean Plastic (POP) recycled PET, the eye-catching packs also incorporate a child-resistant closure for additional user reassurance.
Dan Smith, New Business Manager at Spectra, who led the project, said, “Working with Ashleigh and Burwood has been an exciting journey. We are thrilled to have provided them with a sustainable and tailored packaging solution that aligns with their environmental beliefs.”
Emma Powell from Ashleigh and Burwood said “The collaboration with Spectra has not only transformed our packaging but has also elevated our brand ethos. Together, we are shaping a more sustainable future for the fragrance industry. Spectra have been incredibly helpful throughout the design and development process with a commitment to ensuring our vision was brought to life.”
