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Spectra Packaging will be making its first trade show appearance of the new year, when they exhibit at the Packaging Innovation Show at Birmingham NEC on 26th & 27th February.

This years appearance follows swiftly on from our successful show at the EasyFairs Packaging Innovations show in Amsterdam in November, our first international show.

Jonathan Powell, Sales Director commented, “We were delighted with the response we received at our EasyFairs show in Amsterdam. The event provided us with an excellent opportunity to interact with our European contacts. The EasyFairs show format is an ideal vehicle for Spectra to exhibit, which is why we are looking forward to attending the UK event in Birmingham again”.

As with previous appearances at Packaging Innovations, Spectra will be highlighting our latest innovative designs for 2014.

The centre piece of our stand will showcase a range of distinctive container concepts - all ideal for a number of applications, all designed to inspire visitors and show how creative we can be.

As a result of significant interest in last year’s concepts, Spectra introduced some of our innovative designs into our extensive range of off-the-shelf standards. One such design to be developed as a standard was their Savonna range of oval bottles and tottles. These have proved very popular with a number of customers.

In addition to our new pack designs, Spectra will also be previewing our latest decoration techniques. These include our seamless print offering which enables customers a 360 degree circumference print solution and our high build embossing finish which offers a genuine tactile packaging experience.

Jonathan went on to add, "Whether it is creating distinctive packaging or solving existing packaging problems with clear thinking, innovation is at the very heart of what we do. This show is always a superb platform for us to highlight our creative credentials".

In addition to Spectra's latest innovative offering, we will also be showing examples of our ever growing standard packs as well as some of the custom tooled projects we have carried out for a number of leading brands over the past year or so.

Spectra can be visited on stand B30.

Packaging Innovations is at the NEC Birmingham